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📰 The Relentless Advance of American Asset Managers in Europe

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US asset managers, led by BlackRock, Goldman Sachs, and others, are increasingly dominating the UK and European investment markets. Benefiting from scale, technology, and diversified offerings, US firms are outcompeting domestic players as clients consolidate assets with fewer managers.

While UK-based groups like Schroders and Legal & General struggle to adapt to market changes, US players are gaining ground through acquisitions, better product distribution, and more robust technological infrastructure.

Brexit, regulatory shifts, and investor demand for low-cost passive funds and private markets have accelerated the trend. As such, European firms are now forced to consolidate or specialise to stay competitive.

Here’s the article. Scroll down to read key takeaways, commercial implications, and an example interview question (with answer) on the topic.

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Key Takeaways:

  1. US Asset Managers Are Taking Over: Big US firms like BlackRock and Goldman Sachs are grabbing a larger share of the UK and European investment markets because they offer more services and can handle big, complex client needs.

  2. Why They’re Winning: US firms have huge scale, cutting-edge technology, and strong home markets that allow them to charge lower fees and outcompete smaller UK and European firms.

  3. UK Firms Are Struggling: UK-based asset managers like Schroders and Legal & General are under pressure as investors move away from active funds and prefer cheaper index (passive) funds and private markets.

  4. Brexit Made It Worse: Brexit cut UK firms off from parts of Europe, while US companies had already built strong local sales teams across the continent.

  5. Consolidation Is Inevitable: To survive, many European firms are merging or forming partnerships to gain the scale needed to compete, but executing these deals is challenging.

How to Answer “Why This Firm?“ Interview Question

Commercial Implications:

  1. US Firms Cement Market Dominance: Large US asset managers are expanding their control over UK and European markets by leveraging their scale, low fees, and strong technology. This trend is forcing smaller local players to consolidate or risk losing market share.

  2. European Firms Must Adapt or Exit: UK and European asset managers face a stark choice: merge, specialise in niche markets, or risk becoming obsolete. Some, like Legal & General, are restructuring to focus on areas like passive investments and private markets to remain competitive.

  3. Demand for Low-Cost and Private Market Investments: Investor demand for cheaper, index-tracking funds and high-fee alternatives like private equity and credit is reshaping the market. US firms excel in both areas, giving them a major advantage.

  4. Brexit’s Long-Term Impact on UK Firms: Brexit has made it harder for UK-based managers to compete in Europe, leaving them isolated while US firms build strong networks across both the UK and EU markets.

  5. Regulatory and Technological Edge: US firms’ ability to invest heavily in technology, operations, and regulatory compliance enables them to outperform European rivals. Platforms like BlackRock’s Aladdin also add value by offering services beyond traditional asset management.

  6. US Momentum Driven by Politics: The return of a Trump administration, with promises of deregulation and tax cuts, could further strengthen US asset managers and accelerate their expansion globally.

Example Interview Question & Answer On Today’s Article

Question: How have US asset managers gained such a strong foothold in the UK and European markets, and what challenges do local firms face in competing with them?

Answer: US asset managers have gained dominance by leveraging their massive scale, advanced technology, and diversified product offerings. With vast resources, firms like BlackRock can invest in both low-cost index funds and lucrative private market opportunities, meeting the changing demands of institutional and retail investors. Their ability to spread costs across a huge asset base allows them to offer competitive fees while maintaining profitability.

On the other hand, UK and European firms face several challenges. They suffer from smaller scale, fragmented markets, and structural trends like the shift away from active management. Brexit has made it harder for UK firms to compete across Europe, while US companies built strong local sales teams early on. To keep up, European firms need to consolidate, specialize in niche markets, or innovate technologically to remain relevant in an increasingly globalized and competitive landscape.

See you on tomorrow!

Afzal

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